A highly customizable, schema-driven content platform with the Sanity Studio, real-time collaboration, and a powerful GROQ query language. Sanity’s Portable Text and content graph features enable flexible, structured content at scale.
We choose Sanity when editorial workflows, real-time collaboration, and deep customization are priorities—especially for bespoke content models, multi-environment governance, and performant headless delivery.
Licensing notes: SaaS with exportable content and APIs; bring-your-own CDN for assets if required.
How We Use It
- Bespoke editorial CMS with real-time collaboration
- Rich block content (Portable Text) at scale
- Multi-environment governance and review flows
Content Management / PIM
Why this matters: Centralizing content and product data shortens time-to-publish, lowers error rates, and keeps every channel consistent. Platforms that centralize product data, digital assets, and content, enabling omnichannel delivery, governance, and a single source of truth across websites, apps, and commerce. Preferred defaults: Pimcore for data-heavy catalogs; Sanity for bespoke editorial workflows; Hygraph for GraphQL-first federation.